Women

Rural Women In India, Elderly In Japan Open Their Homes To Airbnb Guests

MUMBAI:  Mobile apps that help women in the Indian countryside and tiny villages in Japan to open their homes to visitors from across the world are generating incomes, revitalising remote communities and helping to curb migration to cities.

A women’s organisation in the Gujarat has tied up with Airbnb, the short-term home rental service, to train rural women to be hosts and list their homes on its site.

A year in, the number of women earning from home sharing has doubled, according to the Self Employed Women’s Association (SEWA), which has about 2 million members, mostly in villages.

“At first, we weren’t sure how the women would fare and if people would respond to homestays in these areas,” said Reema Nanavaty, a director at SEWA.

“But once they began getting guests, the women invested in upgrading their homes and started using Google Translate to communicate with guests. It has become a significant source of income for them,” she told the Thomson Reuters Foundation.

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